Emotional Connections Through Branding and Storytelling
When Whitley’s Peanut Factory needed a fresh look and feel, Howell Creative Group was called upon to help. Our team developed an updated brand concept that connects the peanut company’s customer-centered culture with the products they sell through creative messaging and strategic visuals.
Each year, Howell Creative Group develops six direct mail catalogs for Whitley’s, a vital resource for their worldwide sales. In addition, we created a strategic marketing plan aimed at driving traffic to their two retail stores and have provided a full spectrum of marketing communications support – from tradeshow exhibits to targeted digital and print advertising.