I’m sitting on my lunch break, catching up on a few neglected Words With Friends games on my iPhone. After entering in my amazing 71-point word (love those triple letters on a triple words), I’m forced to spend a few seconds on an...
On behalf of their clients and suppliers, Howell Creative Group will donate a collection of stuffed caterpillars and lady bugs to area children this holiday season. The cuddly bugs, in need of loving hugs from little people, will be distributed with the help of Salvation...
Google announced last week that they are designing an alternative to their AdWords program, called Dynamic Search Ads. The concept is quite simple: instead of using a keyword and matching it to a relevant page, Google is taking a page and matching it to a...
Kathy Howell, President and Creative Director of Howell Creative Group, is awarded "Small Business Person of the Year 2012" by the Greater Williamsburg Chamber and Tourism Alliance.Flocked by her agency team, Howell graciously accepted the award at the Greater Williamsburg Chamber and Tourism Alliance's annual...
While I was writing this blog, we received the sad news that Steve Jobs had passed away. What a wonderfully creative legacy he leaves behind, and I can't help but wonder what amazing "inventions" we'll miss.Vrginia Business magazine had a great article in its September...
Way back when, my late father, who was managing partner in a large accounting firm, complained that many of the young people coming on board didn't know how to write properly. While these college graduates displayed sufficient talent for performing accounting tasks, the reports they...
Protecting brands has risen to a new level...
In a society where it's commonplace to see a "tweet" on the nightly news, it should come as no surprise that social media is quickly becoming a legitimate and mainstream tool for news and media. Most recently, with the conclusion of the U.S. debt-ceiling crisis, we...
Recently, I stumbled across an article in the Wall Street Journal that described a start-up company in San Francisco with a busier social calendar than Kim Kardashian. “Moustache” Mondays? “Yoga” Tuesdays? I was intrigued. The company, Airbnb Inc., decided to pump up company perks to...
Howell participated in the United Way of Greater Williamsburg's "Live United" photoshoot on Wednesday June 29th. The United Way invited local businesses and members of the community to join them in a unique, fun way to promote "Living United." We fluffed out hair, gave our...
So you’ve got gum stuck on your shoe. Or perhaps it was a leaf, paper, or just mud you can’t wait to get off.All of us at some point have run into this situation and our instant reaction is to get rid of whatever it...
The universal coverage of The Royal Wedding is truly incredible. Images are continuing to emerge weeks after the once in a lifetime event. One particular image was brought to my attention via Facebook earlier today and, without a doubt, the playful image was followed by...
Howell Creative Group's President & Creative Director, Kathy Howell recently spoke to a group of 50 active and retired business people at the Williamsburg Rotary Club by invitation of local business owner, Bob Tubbs.Kathy's topic was "Brand Makeovers". After starting with some "Brand Basics", she...
Surfing channels this weekend, I ran into the Seth Meyers White House Correspondents' Associate dinner speech and was drawn in to the event. What an example of the basic communication lesson that body language can "trump" words anytime!Most folks nervously giggled at the mini-roasting of...